import {ComparisonTable, FAQSection, Footer, Navbar, SwitchOffer} from '../../components';
import {motion} from 'framer-motion';
import {DASHBOARD_URI, WIKI_URI} from '../../lib/constants';
import React from 'react';
import Link from 'next/link';
import {NextSeo} from 'next-seo';
import {ArrowRight, Check, Code2, DollarSign, Globe, PackageOpen, Users, Zap} from 'lucide-react';
import type {ComparisonRow} from '../../components/ComparisonTable';
import type {FAQ} from '../../components/FAQSection';

const comparisonData: ComparisonRow[] = [
  {feature: 'Pricing Model', plunk: 'Pay per email', competitor: 'Pay per subscriber'},
  {feature: 'Target Audience', plunk: 'Developers', competitor: 'Creators/marketers'},
  {feature: 'Open Source', plunk: true, competitor: false},
  {feature: 'Self-Hostable', plunk: true, competitor: false},
  {feature: 'Transactional Emails', plunk: true, competitor: false},
  {feature: 'Marketing Campaigns', plunk: true, competitor: true},
  {feature: 'Workflow Automation', plunk: true, competitor: true},
  {feature: 'Landing Pages', plunk: false, competitor: true},
  {feature: 'Product Selling', plunk: false, competitor: true},
  {feature: 'API-First Design', plunk: true, competitor: false},
];

const faqs: FAQ[] = [
  {
    question: 'When should I choose ConvertKit over Plunk?',
    answer:
      "Choose ConvertKit if you're a creator who needs landing pages, product selling, and a creator-focused interface designed for non-technical users. ConvertKit excels at helping course creators, bloggers, and podcasters monetize their audience. Choose Plunk if you're a developer who values API-first design, needs transactional + marketing emails in one platform, and prefers code over visual builders.",
  },
  {
    question: 'What is the pricing difference between Plunk and ConvertKit?',
    answer:
      'ConvertKit charges based on subscriber count. Your cost increases as your list grows, regardless of how many emails you send. Plunk uses pay-as-you-go pricing where you only pay for emails actually sent. This means with ConvertKit, a list of 10,000 subscribers costs $119/month even if you rarely email them. With Plunk, you only pay when you send.',
  },
  {
    question: 'Can Plunk handle creator workflows like ConvertKit?',
    answer:
      "Yes, Plunk supports email automation, workflows, and segmentation similar to ConvertKit. You can create automated sequences, trigger emails based on events, and segment your audience. The main difference is Plunk doesn't include landing page builders or product selling features. It's focused purely on email delivery and automation.",
  },
  {
    question: 'Does Plunk have landing pages like ConvertKit?',
    answer:
      "No, Plunk doesn't include landing page or form builders. It's focused on being the best email platform for developers. If you need landing pages, you'd build them with your preferred tools and connect them to Plunk's API. This gives you full design control and keeps Plunk lightweight and developer-friendly.",
  },
  {
    question: 'How easy is it to migrate from ConvertKit to Plunk?',
    answer:
      "Migration is straightforward. Export your subscribers from ConvertKit as CSV, import them to Plunk via our API or dashboard, recreate your email sequences using our workflow builder, and update your forms to use Plunk's API. Most migrations can be completed in a few hours. You'll need to rebuild landing pages separately if you rely on ConvertKit's landing page feature.",
  },
];

/**
 * Plunk vs ConvertKit comparison page
 */
export default function ConvertkitComparison() {
  return (
    <>
      <NextSeo
        title="ConvertKit Alternative for Developers | Plunk"
        description="Developer-first alternative to ConvertKit. Pay per email instead of per subscriber. Open-source, self-hostable, with powerful automation. No landing page bloat."
        canonical="https://www.useplunk.com/vs/convertkit"
        openGraph={{
          title: 'ConvertKit Alternative for Developers | Plunk',
          description:
            'Developer-first alternative to ConvertKit. Pay per email instead of per subscriber. Open-source, self-hostable, with powerful automation.',
          url: 'https://www.useplunk.com/vs/convertkit',
          images: [{url: 'https://www.useplunk.com/api/og?title=ConvertKit+Alternative+for+Developers&tag=Comparison', alt: 'Plunk vs ConvertKit', width: 1200, height: 630}],
        }}
      />

      <Navbar />

      <main className={'text-neutral-800'}>

        {/* Hero */}
        <section className={'relative overflow-hidden'}>
          <div aria-hidden className={'absolute inset-0 -z-10 h-full w-full bg-white bg-[linear-gradient(to_right,#eeeeee_1px,transparent_1px),linear-gradient(to_bottom,#eeeeee_1px,transparent_1px)] bg-[size:6rem_6rem] [mask-image:radial-gradient(ellipse_70%_60%_at_50%_30%,#000_40%,transparent_95%)]'} />
          <div className={'mx-auto max-w-[88rem] px-6 pb-20 pt-20 sm:px-10 sm:pt-28 sm:pb-28'}>
            <motion.div initial={{opacity: 0, y: 16}} animate={{opacity: 1, y: 0}} transition={{duration: 0.7, ease: [0.22, 1, 0.36, 1]}}>
              <div style={{fontFamily: 'var(--font-mono)'}} className={'mb-6 text-[11px] uppercase tracking-[0.18em] text-neutral-500'}>
                Plunk vs ConvertKit
              </div>
              <h1 style={{fontFamily: 'var(--font-display)'}} className={'text-[clamp(2.75rem,7vw,6.5rem)] font-extrabold leading-[0.92] tracking-[-0.04em] text-neutral-900'}>
                Open-source alternative
                <br />
                for ConvertKit
              </h1>
              <p className={'mt-6 max-w-2xl text-xl text-neutral-600'}>ConvertKit is built for creators. Plunk is built for developers who need powerful email automation without the creator-focused bloat. Same automation, better DX, pay-as-you-go.</p>
              <div className={'mt-10 flex flex-wrap gap-3'}>
                <motion.a whileHover={{scale: 1.015}} whileTap={{scale: 0.985}} href={`${DASHBOARD_URI}/auth/signup`} className={'group inline-flex items-center gap-2 rounded-full bg-neutral-900 px-8 py-4 text-base font-semibold text-white shadow-[0_10px_30px_-10px_rgba(23,23,23,0.35)] transition hover:bg-neutral-800'}>
                  Get started free <ArrowRight className="h-4 w-4 transition-transform group-hover:translate-x-0.5" />
                </motion.a>
                <Link href={WIKI_URI} target={'_blank'} className={'inline-flex items-center gap-2 rounded-full border border-neutral-300 bg-white px-8 py-4 text-base font-semibold text-neutral-900 transition hover:border-neutral-900'}>
                  View documentation
                </Link>
              </div>
            </motion.div>
          </div>
        </section>

        {/* Pricing comparison */}
        <section className={'border-t border-neutral-200'}>
          <div className={'mx-auto max-w-[88rem] px-6 py-16 sm:py-20 sm:px-10'}>
            <motion.div initial={{opacity: 0, y: 20}} whileInView={{opacity: 1, y: 0}} viewport={{once: true}} transition={{duration: 0.7, ease: [0.22, 1, 0.36, 1]}} className={'mb-10'}>
              <h2 style={{fontFamily: 'var(--font-display)'}} className={'text-[clamp(2rem,5vw,4rem)] font-extrabold leading-[0.95] tracking-[-0.03em] text-neutral-900'}>
                Pay for Emails, Not Subscribers
              </h2>
              <p className={'mt-4 text-lg text-neutral-600'}>Pricing that grows with usage, not list size</p>
            </motion.div>
            <div className={'grid gap-4 lg:grid-cols-2'}>
              <motion.div initial={{opacity: 0, x: -20}} whileInView={{opacity: 1, x: 0}} viewport={{once: true}} transition={{duration: 0.7, ease: [0.22, 1, 0.36, 1]}} className={'rounded-[24px] border border-neutral-900 bg-neutral-900 p-10 text-white'}>
                <div style={{fontFamily: 'var(--font-mono)'}} className={'text-[11px] uppercase tracking-[0.18em] text-neutral-400'}>Plunk</div>
                <h3 style={{fontFamily: 'var(--font-display)'}} className={'mt-6 text-2xl font-bold tracking-[-0.025em] text-white'}>Pay per email sent</h3>
                <p className={'mt-3 leading-relaxed text-neutral-300'}>Pay-as-you-go pricing. Only pay for emails you send, not for subscribers you store.</p>
                <div style={{fontFamily: 'var(--font-display)'}} className={'mt-6 text-4xl font-extrabold tracking-[-0.03em] text-white'}>Pay-as-you-go</div>
                <ul className={'mt-8 space-y-3'}>
                  <li className={'flex items-center gap-3 text-sm text-neutral-300'}><Check className="h-4 w-4 flex-shrink-0 text-neutral-400" />Unlimited subscribers at no cost</li>
                  <li className={'flex items-center gap-3 text-sm text-neutral-300'}><Check className="h-4 w-4 flex-shrink-0 text-neutral-400" />Only pay when you actually send</li>
                  <li className={'flex items-center gap-3 text-sm text-neutral-300'}><Check className="h-4 w-4 flex-shrink-0 text-neutral-400" />Grow your list without price increases</li>
                </ul>
              </motion.div>
              <motion.div initial={{opacity: 0, x: 20}} whileInView={{opacity: 1, x: 0}} viewport={{once: true}} transition={{duration: 0.7, ease: [0.22, 1, 0.36, 1]}} className={'rounded-[24px] border border-neutral-200 bg-white p-10'}>
                <div style={{fontFamily: 'var(--font-mono)'}} className={'text-[11px] uppercase tracking-[0.18em] text-neutral-500'}>ConvertKit</div>
                <h3 style={{fontFamily: 'var(--font-display)'}} className={'mt-6 text-2xl font-bold tracking-[-0.025em] text-neutral-900'}>Pay per subscriber count</h3>
                <p className={'mt-3 leading-relaxed text-neutral-600'}>Monthly subscription based on total subscribers, whether you email them or not.</p>
                <div style={{fontFamily: 'var(--font-display)'}} className={'mt-6 text-4xl font-extrabold tracking-[-0.03em] text-neutral-900'}>From $25/month</div>
                <ul className={'mt-8 space-y-3'}>
                  <li className={'flex items-center gap-3 text-sm text-neutral-600'}><div className={'h-1.5 w-1.5 flex-shrink-0 rounded-full bg-neutral-400'} />Price increases with subscriber count</li>
                  <li className={'flex items-center gap-3 text-sm text-neutral-600'}><div className={'h-1.5 w-1.5 flex-shrink-0 rounded-full bg-neutral-400'} />Pay even if you don't send emails</li>
                  <li className={'flex items-center gap-3 text-sm text-neutral-600'}><div className={'h-1.5 w-1.5 flex-shrink-0 rounded-full bg-neutral-400'} />10K subscribers = $119/month</li>
                </ul>
              </motion.div>
            </div>
          </div>
        </section>

        {/* Key advantages */}
        <section className={'border-t border-neutral-200 bg-neutral-50/60'}>
          <div className={'mx-auto max-w-[88rem] px-6 py-16 sm:py-20 sm:px-10'}>
            <motion.div initial={{opacity: 0, y: 20}} whileInView={{opacity: 1, y: 0}} viewport={{once: true}} transition={{duration: 0.7, ease: [0.22, 1, 0.36, 1]}} className={'mb-10'}>
              <h2 style={{fontFamily: 'var(--font-display)'}} className={'text-[clamp(2rem,5vw,4rem)] font-extrabold leading-[0.95] tracking-[-0.03em] text-neutral-900'}>Built for Developers, Not Creators</h2>
            </motion.div>
            <div className={'grid gap-px bg-neutral-200 sm:grid-cols-2 lg:grid-cols-3'}>
              <motion.div initial={{opacity: 0, y: 20}} whileInView={{opacity: 1, y: 0}} viewport={{once: true}} transition={{duration: 0.5, delay: 0.1, ease: [0.22, 1, 0.36, 1]}} className={'bg-white p-10'}>
                <div className={'flex h-12 w-12 items-center justify-center rounded-xl bg-neutral-900 text-white'}><Code2 className="h-5 w-5" /></div>
                <h3 style={{fontFamily: 'var(--font-display)'}} className={'mt-6 text-xl font-bold tracking-[-0.02em] text-neutral-900'}>Developer-First API</h3>
                <p className={'mt-3 leading-relaxed text-neutral-600'}>Modern REST API designed for developers. No visual builder complexity, just clean endpoints for sending emails and managing workflows.</p>
              </motion.div>

              <motion.div initial={{opacity: 0, y: 20}} whileInView={{opacity: 1, y: 0}} viewport={{once: true}} transition={{duration: 0.5, delay: 0.2, ease: [0.22, 1, 0.36, 1]}} className={'bg-white p-10'}>
                <div className={'flex h-12 w-12 items-center justify-center rounded-xl bg-neutral-900 text-white'}><DollarSign className="h-5 w-5" /></div>
                <h3 style={{fontFamily: 'var(--font-display)'}} className={'mt-6 text-xl font-bold tracking-[-0.02em] text-neutral-900'}>Pay-as-you-go Pricing</h3>
                <p className={'mt-3 leading-relaxed text-neutral-600'}>Only pay for emails sent, not subscribers stored. Grow your list without worrying about tier upgrades or subscription increases.</p>
              </motion.div>

              <motion.div initial={{opacity: 0, y: 20}} whileInView={{opacity: 1, y: 0}} viewport={{once: true}} transition={{duration: 0.5, delay: 0.3, ease: [0.22, 1, 0.36, 1]}} className={'bg-white p-10'}>
                <div className={'flex h-12 w-12 items-center justify-center rounded-xl bg-neutral-900 text-white'}><PackageOpen className="h-5 w-5" /></div>
                <h3 style={{fontFamily: 'var(--font-display)'}} className={'mt-6 text-xl font-bold tracking-[-0.02em] text-neutral-900'}>Open Source</h3>
                <p className={'mt-3 leading-relaxed text-neutral-600'}>AGPL-3.0 licensed. Inspect the code, contribute features, understand exactly how your emails are sent. ConvertKit is proprietary.</p>
              </motion.div>

              <motion.div initial={{opacity: 0, y: 20}} whileInView={{opacity: 1, y: 0}} viewport={{once: true}} transition={{duration: 0.5, delay: 0.4, ease: [0.22, 1, 0.36, 1]}} className={'bg-white p-10'}>
                <div className={'flex h-12 w-12 items-center justify-center rounded-xl bg-neutral-900 text-white'}><Globe className="h-5 w-5" /></div>
                <h3 style={{fontFamily: 'var(--font-display)'}} className={'mt-6 text-xl font-bold tracking-[-0.02em] text-neutral-900'}>Self-Hostable</h3>
                <p className={'mt-3 leading-relaxed text-neutral-600'}>Run on your own infrastructure with Docker. Full data control, compliance-ready, cost-optimized for scale. ConvertKit is cloud-only.</p>
              </motion.div>

              <motion.div initial={{opacity: 0, y: 20}} whileInView={{opacity: 1, y: 0}} viewport={{once: true}} transition={{duration: 0.5, delay: 0.5, ease: [0.22, 1, 0.36, 1]}} className={'bg-white p-10'}>
                <div className={'flex h-12 w-12 items-center justify-center rounded-xl bg-neutral-900 text-white'}><Zap className="h-5 w-5" /></div>
                <h3 style={{fontFamily: 'var(--font-display)'}} className={'mt-6 text-xl font-bold tracking-[-0.02em] text-neutral-900'}>5-Minute Setup</h3>
                <p className={'mt-3 leading-relaxed text-neutral-600'}>Start sending emails in minutes. No form builders to configure, no landing pages to design. Just authenticate and send.</p>
              </motion.div>

              <motion.div initial={{opacity: 0, y: 20}} whileInView={{opacity: 1, y: 0}} viewport={{once: true}} transition={{duration: 0.5, delay: 0.6, ease: [0.22, 1, 0.36, 1]}} className={'bg-white p-10'}>
                <div className={'flex h-12 w-12 items-center justify-center rounded-xl bg-neutral-900 text-white'}><Users className="h-5 w-5" /></div>
                <h3 style={{fontFamily: 'var(--font-display)'}} className={'mt-6 text-xl font-bold tracking-[-0.02em] text-neutral-900'}>Unlimited Contacts</h3>
                <p className={'mt-3 leading-relaxed text-neutral-600'}>Store unlimited contacts without penalty. No subscriber tiers, no forced upgrades. Your contact database grows freely.</p>
              </motion.div>
            </div>
          </div>
        </section>

        {/* Feature comparison table */}
        <section className={'border-t border-neutral-200'}>
          <div className={'mx-auto max-w-[88rem] px-6 py-16 sm:py-20 sm:px-10'}>
            <motion.div initial={{opacity: 0, y: 20}} whileInView={{opacity: 1, y: 0}} viewport={{once: true}} transition={{duration: 0.7, ease: [0.22, 1, 0.36, 1]}} className={'mb-10'}>
              <h2 style={{fontFamily: 'var(--font-display)'}} className={'text-[clamp(2rem,5vw,4rem)] font-extrabold leading-[0.95] tracking-[-0.03em] text-neutral-900'}>Feature comparison</h2>
            </motion.div>
            <ComparisonTable competitorName="ConvertKit" rows={comparisonData} />
          </div>
        </section>

        {/* FAQ */}
        <FAQSection faqs={faqs} schemaId="faq-schema-convertkit" />

        <SwitchOffer competitorName="ConvertKit" />

        {/* CTA */}
        <section className={'relative overflow-hidden border-t border-neutral-900 bg-neutral-900 text-white'}>
          <div className={'mx-auto max-w-[88rem] px-6 py-24 sm:px-10 sm:py-32'}>
            <div className={'flex flex-col items-start gap-12 lg:flex-row lg:items-end lg:justify-between'}>
              <motion.h2 initial={{opacity: 0, y: 16}} whileInView={{opacity: 1, y: 0}} viewport={{once: true}} transition={{duration: 0.9, ease: [0.22, 1, 0.36, 1]}} style={{fontFamily: 'var(--font-display)'}} className={'text-[clamp(2.5rem,7vw,6rem)] font-extrabold leading-[0.95] tracking-[-0.035em]'}>
                Ready for a developer-first email platform?
              </motion.h2>
              <motion.div initial={{opacity: 0, y: 16}} whileInView={{opacity: 1, y: 0}} viewport={{once: true}} transition={{duration: 0.9, delay: 0.15, ease: [0.22, 1, 0.36, 1]}} className={'flex max-w-md flex-col gap-6'}>
                <p className={'text-base text-neutral-300 sm:text-lg'}>Join developers who've switched from ConvertKit to Plunk for better API design and transparent pay-as-you-go pricing.</p>
                <div className={'flex flex-wrap gap-3'}>
                  <motion.a whileHover={{scale: 1.015}} whileTap={{scale: 0.985}} href={`${DASHBOARD_URI}/auth/signup`} className={'inline-flex items-center gap-2 rounded-full bg-white px-7 py-3.5 text-sm font-semibold text-neutral-900 transition hover:bg-neutral-100'}>
                    Get started free <ArrowRight className="h-4 w-4" />
                  </motion.a>
                  <Link href={'/pricing'} className={'inline-flex items-center gap-2 rounded-full border border-neutral-700 px-7 py-3.5 text-sm font-semibold text-white transition hover:border-white'}>
                    View pricing
                  </Link>
                </div>
              </motion.div>
            </div>
          </div>
        </section>

      </main>
      <Footer />
    </>
  );
}
